Gemma Atkinson said it was ‘strange’ ahead of modelling bikinis and swimwear for the first time in 11 years. The Hits Radio host took to Instagram on Thursday night (July 28) to share that she would be spending Friday (July 29) shooting the images for her new range with In The Style.
She has released two leisurewear lines with Manchester-based fashion brand and earlier this year she joined forces with them again to release a full summer collection. But with many people jetting off on holiday, Gemma has been back at work and helped design a swimwear collection for In The Style. And she’s been giving fans a sneak peek.
The former Hollyoaks and Emmerdale star took to her Instagram Stories with a series of videos as she tried on the numerous items from two pieces to beach cover-ups, talking about each one individually.
And it’s fair to say Gemma, 37, looked sensational in the collection, showing off her tanned, gym-honed body in the series of clips as she donned a variety of swimwear – from a monochrome bikini with matching joggers set to an orange and pink triangular bikini with tied bottoms.
Following the shoot, the mum-of-one posted a video to her millions of followers on her main grid. She could be seen donning one of her own outfits, a burnt orange dress with a plunging halterneck and splits up the leg with her bronzed make-up still in check and blonde locks styled into beachy waves. “That’s it, all done, all finished! I hope you guys like it.”
She then added: “It’s weird shooting swimwear still… it’s odd. But yeah, it went really well and can’t wait for you to see them.” Gemma then penned in the caption of her post: “That’s a wrap! My swimwear is all shot & I cannot wait for you all to see it later on!” She went on: “It is always a tad daunting in swimwear.
Regardless of age, shape, size we’re all human & all have our own insecurities thanks to today’s society. However, one thing I’ve discovered since having Mia is that our kids don’t care how we look in our bikinis, all they care about is if we go in the water. SO, wear the damn swimsuit and make those memories on your holidays!”
Gemma’s fiancé, Strictly Come Dancing star Gorka Marquez, was among the first to respond, flooding the comments section with a string of love heart eye emojis. Her former Hollyoaks co-star Claire Cooper also replied: “You look,” with a flurry of flame emojis. And fans were also quick to compliment the TV and radio star.”
@rachel__appleton__ said: “So so naturally beautiful! Love it.” @ara.gohl replied: “Amen to that sister! Couldn’t agree more. Congrats on the collection.” @jo_timby wrote: “Such a role model. Keep smashing it girl.” @garycharlescharlie shared: “Wow total beauty.” @ed.buckley.942 added: “What an inspirational human. I hope my daughters are as focused and amazing. Congrats.”
It comes days after Gemma spoke about her impending birthday while sharing a video of herself in her home gym. “It’s not always just weight training. Self care for me is sometimes just a good stretch and breathing session.,” she said. “Approaching my 38th Birthday in Nov and I’m continually trying to keep my body functional, both in AND out of the gym.
“To continue to be flexible, agile, strong and healthy is my aim. Fuelling with nutritious food and moving with my body and pushing myself to be better is the aim. Both for me and little Miss Mia who’s constantly watching.” She was quickly flooded with messages dubbing her a ‘role model’.
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