Netflix's advertising business more than doubled its advertising revenue to $1.5 billion from 2024 to 2025 - and it's on track to keep growing. "We expect that [advertising] business to roughly double again in '26 to about $3 billion," Netflix co-CEO Greg Peters said during an earnings call on Tuesd...
Netflix's advertising business more than doubled its advertising revenue to $1.5 billion from 2024 to 2025 - and it's on track to keep growing. "We expect that [advertising] business to roughly double again in '26 to about $3 billion," Netflix co-CEO Greg Peters said during an earnings call on Tuesday, hours ahead of its live viewer voting-enabled Star Search event. "We're making good progress, and the opportunity ahead of us is massive."
The jump comes as Netflix's ad-supported streaming subscription continues to grow, with the company's $7.99 per month plan reaching more than 94 million people each month as of May 2025. Netflix aims to la …
This story was first published by The Verge. Read the original report
We use cookies to run this site and, with your consent, to measure traffic and improve our content. Necessary cookies are always on. You can accept all cookies or choose which ones to allow. Privacy policy.