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The MacBook Neo may cannibalize more iPads than MacBook Airs

The MacBook Neo may cannibalize more iPads than MacBook Airs

Apple finally unveiled the long-awaited entry-level MacBook, the MacBook Neo – and it was certainly worth the wait. The shiny new machine hit the most optimistic of price estimates, with a starting price of just $599. There’s little doubt that the Neo will cannibalize some sales of the MacBook Air....

Apple finally unveiled the long-awaited entry-level MacBook, the MacBook Neo – and it was certainly worth the wait. The shiny new machine hit the most optimistic of price estimates, with a starting price of just $599.

There’s little doubt that the Neo will cannibalize some sales of the MacBook Air. Although it certainly involves compromises, it will be the right choice for many. However, my suspicion is that it will actually end up cannibalizing even more iPad sales …

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