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Apple finally gives Siri an AI glow-up after rare delay

Apple finally gives Siri an AI glow-up after rare delay

After repeated delays, Apple's Siri is finally poised for a big AI overhaul.

Tim Cook waves during Apple's 2025 WWDC
Apple CEO Tim Cook
  • Apple detailed its long-delayed overhaul to Siri at WWDC 2026.
  • The tech giant's AI assistant is set to finally get AI-powered capabilities, some of which were initially teased in 2024.
  • Apple announced a deal with Google in January to have Gemini power Siri's AI.

Siri's full-fledged AI moment is finally here.

On Monday, Apple unveiled its long-awaited, much-delayed overhaul of Siri as it looks to catch up in the AI race.

"Today, we are introducing an entirely new version of Siri, Siri unlocked by Apple Intelligence," said Mike Rockwell, VP of engineering, said during the company's 2026 Worldwide Developers Conference. "We call it Siri AI."

The new Siri AI will exist within Apple's software ecosystem but also as a standalone app. The underlying architecture of the new Siri is the result of Apple's partnership earlier this year with Google.

After encountering product development delays, Apple reached a deal in January with Google to have Gemini power Siri's artificial intelligence capabilities. Craig Federighi, Apple's senior vice president of software engineering, detailed the company's "deep collaboration" with Google.

"Together, we created the next generation of Apple Intelligence models," Federighi said in a video played during the WWDC.

In 2024, Apple announced a massive update to Siri, promising a more "natural" and "personal" assistant powered by Apple Intelligence. But then it ran into issues. By March 2025, Apple made the exceedingly rare move to announce that the Siri revamp was delayed.

Apple also pulled down a September 2024 ad featuring "The Last of Us" star Bella Ramsey that featured Ramsey using Siri's AI to pull information from the calendar app to remember someone's name.

Last month, Apple agreed to pay $250 million to settle a class-action lawsuit accusing the company of misleading customers about the availability of AI-enhanced features.

Wall Street analysts are closely watching Apple's AI announcements. This is also Cook's final WWDC as CEO, making it one of the last big opportunities for the legendary executive to rewrite Apple's AI struggles.

This is a developing story…

Read the original article on Business Insider