Apple Store is down ahead of the Apple Event
Hours ahead of the big Apple Event, where the new iPhone 18 lineup is expected, Apple's website was down on purpose.
In what's become a regular Bat-Signal for tech enthusiasts, the Apple Store was down Wednesday morning.
Hours ahead of the tech giant's big Apple Event, where the new iPhone 18 lineup is expected to be unveiled, the retail section of Apple's website was showing an error.
SEE ALSO: Apple Event 2026: Live updates on iPhone 18 Pro, Apple Watch 12, and new AirPodsIt's not a crash, however, instead it's become an annual occurrence when new iPhones wait in the wings. And with Apple's first-ever foldable iPhone expected to emerge today, you know that storefront is getting an overhaul.
Today, Apple will hold its "Surprise and Shine" event at 10 a.m. PT at Apple Park in Cupertino, California. However, you can watch the keynote live on YouTube and follow Mashable's live updates on the ground.
Follow our Apple event live blog to catch up on the latest news and announcements from the "Surprise and Shine" keynote, with live updates from Apple Park.
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