Apples iPhone Duo is here, and Samsung is already throwing shade

The rumour mill can rest, as Apple’s foldable smartphone, the iPhone Duo, has been unveiled. And competitors are already hitting social media with pure cheek.

Announced at Apple's "Surprise and Shine" event on Wednesday, the tech giant's expensive new folding device was the talk of Cupertino, California, and beyond. Apple's answer to the foldables of competitors like Samsung and Google, the iPhone Duo has a 7.6-inch inner display that can fold in half.

Following the reveal, Apple competitor Samsung, which revealed its own Galaxy Z Fold 8 in July, hit X with an unsubtle tweet.

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But it wasn't just smartphone makers freaking out about Apple's new foldable. The team behind Duolingo, the language app, apparently realise it shares a name with the device, with the official account spiralling about SEO and @ing new Apple CEO John Ternus.

"It's called the iPhone WHAT???" a Duolingo tweet reads.

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The iPhone Duo is undeniably Apple's buzziest device announced today, and Mashable's Olivia Tauber has all the details.

Follow our Apple event live blog to catch up on the latest news and announcements from the "Surprise and Shine" keynote, with live updates from Apple Park. See what our readers guessed would happen at today's Apple event in our Big Guessing Game.