Google just dropped its Holiday 100, the years most-searched gifts. See our favorite 15 gift ideas.

Need some holiday gift ideas? Consider taking some inspiration from your fellow cybersurfers. Today, Google unveiled the 2026 edition of the Holiday 100, its annual gift guide featuring the most-searched products of the year.

According to a company blog post, this year's Holiday 100 picks range from "viral sensations that broke the internet," like squishy toys and red light masks, "to nostalgic styles making a massive comeback" (think turntables and roller skates). Content essentials like podcast mics and portable ring lights have also gained ground as the creator economy continues to grow at a rapid pace.

SEE ALSO: Mashable announces inaugural Gift of the Year winners for 2026

"With over a billion shopping searches across Google every day, we get a front-row seat to what’s actually topping everyone’s wish lists," Google said.

Many of Google's picks happen to overlap with Mashable's gift guides, including our inaugural Gift of the Year list, which features the best products we've tested over the past year. Here are the 15 top Holiday 100 picks we recommend, in no particular order. (Notably, some are already on sale ahead of Black Friday.)

To see the full Google Holiday 100 list for 2026, visit g.co/holiday100.

1. An air fryer

Ninja Crispi 4-in-1 Glass Air Fryer $159.99 at Amazon
$179.99 Save $20 Just when you might've thought the air fryer craze was over, searches for them grew by 60 percent this year. The colorful and portable Ninja Crispi, which has glass cooking containers that double as leftover storage, is one of our Gifts of the Year. Shop Now at Amazon

2. An LED face mask

Opens in a new window Credit: Shark Shark CryoGlow LED Face Mask $349.99 at Amazon
Last year Google saw increased searches for red light masks, and this year, interest in anti-wrinkle devices jumped by 75 percent, according to Google. We still stand by the Shark CryoGlow, another Gift of the Year winner. It features cooling eye pads and three different kinds of LED lights that can target both fine lines and pimples. Shop Now at Amazon

3. A fitness tracker

Google Fitbit Air $99.99 at Amazon
Google noticed a 155 percent jump in searches for fitness trackers within the past year. (Run clubs are still all the rage, it seems.) Our reviewer called the screenless Google Fitbit Air "the most comfortable fitness tracker I've ever worn." And at just $100, it's way more affordable than a fancy smartwatch. Shop Now at Amazon

4. A record player

Opens in a new window Credit: Sony Sony PS-LX3BT Wireless Bluetooth Turntable $348
$399.99 Save $51.99 "Turntable record players" was one of 2026's breakout search terms. Coincidentally, Sony released its first Bluetooth turntables in seven years this spring. In my review of the cheaper model, the PS-LX3BT, I called it "a stylish turntable with idiotproof plug-and-play functionality." Shop Now

5. A portable selfie light

Newmowa 60 LED High Power Rechargeable Clip Fill Video Conference Light $23.25 at Amazon
Everyone wants to look good on TikTok: Google said searches for portable ring lights skyrocketed by 275 percent. Creators like Brooke Ashley Hall and Whitney Leavitt have name-dropped Newmowa's clip-on selfie light in interviews with Mashable. (You may know it as the viral "Alix Earle light.") Shop Now at Amazon

6. An instant camera bundle

Opens in a new window Credit: Fujifilm Fujifilm Instax Mini 12 Instant Camera Holiday Bundle 2026 $89 at Amazon
$105.95 Save $16.95 Searches for Fujifilm's very giftable Instax camera sets rose 190 percent this year. Its 2026 holiday bundle includes a photo stand, a glittery storage box, a pack of film, and an Instax mini 12, which has a dedicated close-up/selfie mode and automatic flash. Its cute and super easy to use. Shop Now at Amazon

7. An Anker charging station

Opens in a new window Credit: Anker Anker MagGo Wireless Charging Station (Foldable 3-in-1) $79.99 at Amazon
$109.99 Save $30 Anker's charging accessories are reliable and affordable, which is why many Mashable staffers prefer to use them when they're out on assignment. Google says searches for the brand's charging stations grew by 75 percent this year. Shop Now at Amazon

8. A fun phone case

Opens in a new window Credit: Velvet Cavair Velvet Caviar iPhone 18 Pro Case $42.99 at Amazon
In 2026, people were searching for patterned phone cases twice as often as they usually do, Google said. Mashable staffers use a couple different phone case brands, including Casetify, Elago, Nudient, and Velvet Caviar. Shop Now at Amazon

9. A podcast mic

Opens in a new window Credit: Logitech Logitech Blue Yeti USB Microphone $99.99 at Amazon
$139.99 Save $40.00 Google noted that searches for podcast mics have increased by 115 percent. The Logitech Blue Yeti is our go-to recommendation because it sounds great and sets up super easily. Ned Luke, the voice of "Grand Theft Auto 5's" Michael De Santa, told us he uses one when he streams. Shop Now at Amazon

10. A robot mop-vac combo

Opens in a new window Credit: Eufy Eufy Robot Vacuum C28 $459.99 at Amazon
$799.99 Save $340 We're letting the robots do more chores this year. Per Google, searches for "robot mop and vacuum" have grown by 80 percent. After testing over 30 models, our reviewer named the Eufy C28 her top budget pick, praising its compact design, thorough cleaning, and long runtime. It's another Mashable Gift of the Year winner, too. Shop Now at Amazon

11. A brushless power tool

Opens in a new window Credit: Milwaukee Milwaukee M18 Compact Brushless 2-Tool Combo Kit $179 at The Home Depot
$249 Save $70 Mashable readers are obsessed with Milwaukee's power tools. Those with brushless motors, which are more powerful and longer-lasting than brushed tools, saw a 70 percent jump in searches in 2026. Shop Now at The Home Depot

12. A board game

Opens in a new window Credit: CMYK CMYK Wavelength $34.99 at Amazon
$39.99 Save $5 Long live game night: Searches for "family board game" rose by 125 percent this year. "Wavelength" is a ridiculously simple but highly entertaining option that challenges you to read other players' minds. Last Christmas, my family and I played it for hours (and barely fought!). Shop Now at Amazon

13. A portable sound machine

Opens in a new window Credit: Hatch Hatch Go $39.99 at Amazon
Several Mashable writers have Hatch's minimalist smart alarm clocks in their bedrooms. (They can simulate sunrises and play soundscapes.) The Hatch Go is its portable sound machine for bebes, and Google said that searches for it jumped by 90 percent this year. Shop Now at Amazon

14. A Bluey-themed audio player

Opens in a new window Credit: Tonies Bluey Toniebox 2 Starter Set $149.99 at Target
The Toniebox 2, a Mashable Gift of the Year winner, is a screen-free gadget that plays songs and stories when you place different "Tonie" figurines on top of it. Google noticed that it started trending after Tonies dropped its first Bluey collection this summer. (Makes sense: "Bluey" has been the most-streamed show in the U.S. for two years now.) Shop Now at Target

15. A squishy toy

Schylling NeeDoh Teenie 10-Pack $24.99 at Amazon
Needohs are officially the new Labubus. (I promise that's not just gibberish.) This past year, people have waited in lines for hours just to buy these colorful sensory toys. They're probably the reason why searches for "squishy" hit all all-time high in 2026. Shop Now at Amazon

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