Unsighted: From his Morgan Jay moment to white girl dancing with Kesha

Based in Toronto, Unsighted has been garnering worldwide attention for his infectious enthusiasm. Whether he's urging strangers to join in on transit karaoke, getting gleefully goofy in public, or white girl dancing to Kesha songs, this human ray of sunshine is making the world a more joyful place one video at a time.

It's been a big year for Unsighted. Last summer, he became a scene-stealer at Mash 101 2025 honoree Morgan Jay's comedy show. There, he flexed and freestyled to a cheering crowd. In an interview with Mashable at VidCon 2026, Unsighted shared how he took that opportunity to "double down" on his social media posts, which led to the "white girl dance" that would be his next big viral moment a few months later. He has only grown in popularity since then, fueling his fandom by answering their dance-centric dares.

The poet/rapper/filmmaker/content creator posted frequently, experimenting with new concepts — like impromptu dance battles — while staying focused on bringing joy to his followers. He traveled abroad to New York City and London, seeking anyone who'd revel in dancing with him. And he found no shortage of those willing to get down. Most recently, his campaign to white girl dance with Kesha herself paid off big, with an onstage appearance at her concert, and a post-show meet-up.

Little wonder that this summer, he made 2026's Mashable 101, putting him in the ranks of Morgan Jay and the top-tier content creators working online. So, what's it like to look back on this past year?

Mashable Entertainment Editor Kristy Puchko sat down with Unsighted at our VidCon Creator Hub to dig into the highs, the lows, and what it's like to turn everyday women into "high-heeled track stars."

Where did the content creator journey begin for you?

Unsighted: Honestly, content was something I've always kind of done. Even growing up, I would make skits and shit like that. But it's really last year I decided I wanted to post more than just like because I had my music. But I didn't want it to feel like I was always selling to people.

I was like, "Okay, let's show my personality." Because I had the Morgan Jay thing happen, and I was like, "This is an opportunity. And with this opportunity, I can't waste it."

Tell us more about the Morgan Jay moment, for those who aren't versed.

Yeah, Morgan Jay was my first, like, breakout video. I was at this comedy show, and I was being a dumb ass, as I do. He saw me laughing too loud in the background, and he's like, "What the fuck's wrong with this man? Why are you giggling like this?" And I was like, "You're so funny," and he's like, "You're so weird."... And then we were just like, "Yo, this is a vibe." And the video went viral as hell. And that's why I started doubling down.

Anytime I had like a viral video before, I didn't do anything with it. I was just like, "Oh, wow, this hit numbers." [This time] I'm like, "I've learned. I'm going to post every single day, multiple times a day, from now on, and I'm gonna double down and see what happens." And this happened.

You've created such wonderful concepts around your energy. I want to talk about white girl dancing. How did that come about, and when did you realize, "This is catching on"?

The white girl dance was basically a comment that someone had put [in my replies]. They were like, "Show us your best white girl dance." And I was like, "I'm so happy you asked, because I actually practiced this."

You were like, "Challenge accepted."

I was like, "Oh my gosh, pinned!" And I went, and I hit it. And everyone was like, "Oh my God, this is crazy." And it was like millions [of views]. Then the comments were like, "Do it again," and I did it again — millions [more]. And I was like, "Oh, this is a thing now."

And at first I was just like, "Oh, this is something people like." But then once I started dancing with people, and then I saw people start being like, "OMG, you should do this here. Come to this city. Come to this country, come here," I was like, "Oh, people like really want to do it with me."

And it didn't really hit that this was a thing until I went to another city, and I started meeting people. Then I actually saw the impact it had on people. Because until that point, it was just like everyone [in comments] was like, "I love it." But then I went to, like, New York, and it was the first time someone came to me crying.

Where were you at in New York when that happened?

Little Italy. It was right before I did the large group white girl dance, I remember that. This lady came to me with roses, and she's like, "This is for you. I just want to let you know how hard life has been recently, and watching this video every day on my feed gives me a break from how difficult everything else is. And that's what that means to me."

And I was like, "Oh. There's more to this." And then it grew from there, and I started looking at it from a lot more than just, "Haha, this is fun." I was like, "Oh, we're creating safe spaces."

What is it that you love about content creation?

Before content creation, outside of my music, I was in film — 

In what role?

Director and producer, and editor, always editing... My goal in film was to be able to create stuff that would eventually impact people or stay with people... The thing that I like so much about content creation is I'm basically doing the heart of why I liked film, just on, like, a faster scale.

Not that every piece that I do moves people. But it stays with people, or it can be an inside joke at the dinner table. Like, there's a way where it impacts your everyday life, and that means I myself am able to put some kind of impact in the world around me.

The amount of videos where someone is way in the distance — let's talk filmmaking, let's talk depth of field — and how average women become track stars —

In heels! Track stars in heels!

What it's been like for you? You start hearing people screaming and running at you. I'm sure there's an element that's exciting, but there also can be an element of being like, "Oh, this is intense."

When I hear [the excited screams], instead of me being like, "Oh my gosh, she's coming to kill me," I just think, "Oh my God, what's so fun? What's happening?" And I started looking around because I'm shocked, because I'm like, "What's the big deal?" And then they're like, "Oh my God!" And I'm like, "Oh my god! What are we oh my Godding about?!"

Was there a moment you were like, "Oh, I've made it"? I mean, dancing with Kesha could be that moment.

Dancing with Kesha was a huge moment. That was crazy. Dancing with Kesha was felt like a milestone, and it felt like something we've all worked together and built towards.

The part where I really felt like I made it was more about the community aspect itself. It's when I went to London, and I felt like, "I'm all the way across the world right now; there aren't gonna be that many people that know me in London."

I was like, "Okay, the white girl dance party, that's supposed to be the biggest one, is gonna be at the end of the week. Right now, I'm just going to like a park, just walk into a park, so I'm expecting maybe I'll see, like, five people that might know me." I walk into a park and I see a bunch of people walking around, and I'm like, "Oh my God, how's anyone gonna be able to find me in this?" One person screams, and all of the people that were standing there all turned, and all came at the same time, and everyone in the park was looking, and I was like, "What the fuck!?"

Had you ever been to London before?

No! That was my first day there, and everyone's running and screaming [through] the whole fucking park! And I'm like, "Oh my God. All of y'all?"

What is it you learned about content creation you'd like to pass on to people who want to make this their career?

The thing I learned about content creation: Consistency is key, like 100%.

You know Adamn Killa? He posts a lot, okay. And he had said this thing, and I very much agree with it, where he's just like, "Anyone can do it, but not everyone is willing to keep doing it. It's all about continuing to do it."

And that's what I learned, because, like I said, after the Morgan Jay thing, I doubled down and posted every single day, multiple times a day. So, the thing that I would recommend is you can, like, amplify yourself online if you need. If you're like, "Oh my God, I have to wake up and use my energy for the camera," go ahead. Everyone says [be] authentic, but I mean it in, like, the rawest form of you. You need to be doing something that, when you don't want to do anything, you don't have to turn on to do it.

It feeds you. It fuels you.

Yeah. Like, if there's music, I'm dancing. It's 100% about making sure that what you do is something you can continue to do, Because when it's hard to do, it's way harder if you don't love it — if it's not actually you. That 100%.

And then the other thing, very gym-like: no making excuses. Even when excuses are valid.

So like there's times where I'm like, "There's not enough time in the night to go to the gym right now," [and that's] very valid. But I will see the difference of if I was able to go all the days I was supposed to for three weeks versus if I didn't go all the days I'm supposed to for three weeks.

It's just math. It just will happen.

Lastly, you were one of our Mash 101 honorees. Can you tell me what it meant to you when you heard that we wanted you to be part of Mash 101?

I'm gonna be so for real, I was confused. I was so confused. I looked at the list of other people on there, I'm like, "How am I here, actually?"... It's wild to me. I keep feeling — what's the term where you're like, "I don't deserve this"?

Imposter syndrome?

Imposter syndrome. I have so much of that. Because it'll be like, "Here. Top 101," and I'm like, "No. I'm not big enough. I don't have millions like that."

And then I'll get like messages of people saying how I impacted their lives. And for 15 seconds I'm like, "Wow, maybe it is a thing." Then I forget and I'm like, "No, no, it can't be. It's not like that."

So, it meant a lot, because it was like a physical piece of proof, and that was huge. Then, when I posted it, everyone's like, "Absolutely, of course, you deserve it." So, it was very good to be given something that I don't give myself.

Mashable is reporting live from VidCon 2026 in Anaheim. Follow our coverage for creator interviews, panel highlights, and the biggest moments from the convention floor.

The interview above was edited for length and clarity.